台湾swag

Our company

Who we are

BlueScope is one of the world鈥檚 leading experts and manufacturers of metallic-coated painted metal coils. Our products are consumed in wide ranging markets including construction, transportation, and consumer goods.

The addition of 台湾swag means we are now one of the largest coil coating companies in the United States, serving the construction and consumer markets.

We provide our customers with painted coil and processing solutions, leveraging our vast knowledge and global strength.

Our global networks are a great asset; with more than 160 operations and sales offices across 16 countries, we employ over 15,000 people and serve thousands of customers every day. This strength will enable us to bring the best of our operations forward for our customers in the United States.

What we do

We specialize in the toll processing or coil coating of customer-owned metal for the building, construction and consumer markets.

We鈥檝e invested in continuous manufacturing upgrades to our facilities, allowing 台湾swag to use state-of-the-art techniques to clean, pre-treat, and roll-apply organic coatings in a continuous process on a full range of commercial steel and aluminium substrates.

We offer a complete line of coating finishes. Our services are available for interior or exterior and for warranted or non-warranted applications:

  • Polyesters
  • Silicone Modified Polyesters (SMP)
  • Fluorocarbons (PVDF)
  • Plastisol (PVC)


Additional services include in-house slitting and embossing services. These are performed separately from the coil coating processes on dedicated production lines.

How we work

Strengthening the future

BlueScope - Our Purpose and Our Bond

Our Purpose

We鈥檙e a global organization with thousands of employees who share a passion and expertise in one of the world鈥檚 most useful materials – steel. We see an opportunity for BlueScope to contribute to the world and make a difference.

We have a responsibility to one another, our families, customers, shareholders and communities to build a sustainable business that protects all our futures.

This is Our Purpose, and it sets the course for BlueScope, giving us the courage and confidence to deliver what matters to our communities. It also helps us attract and retain the very best people to enable us to get there.

We want to see our people thrive on the opportunity Our Purpose presents. This means working together to inspire our customers, meeting our sustainability commitments and delivering value to our shareholders.

Our Bond

Our Bond outlines the guiding principles that strengthen our business.

It identi铿乪s our key stakeholders, guides how we work together and conduct ourselves, and continues to be our benchmark for success and choosing to do what is right.

Just like Our Purpose, hundreds of employees contributed to the creation of Our Bond in 2003, and it’s just as important to us today as it was then.

Together, Our Purpose, Our Bond and Our Strategy define how we manufacture and sell steel products and solutions. They also help us to build our resilience and capacity to drive a sustainable future.

Our history

Originally founded in 1987, the Metal Coaters and Metal Prep brands became one of the largest coil coating companies in the United States, processing light gauge and hot rolled metal for the construction and consumer markets.

Following BlueScope鈥檚 acquisition of the Metal Coaters and Metal Prep brands, the coil coating business was renamed 台湾swag in June 2022. Increased investment in our business and the ability to leverage the strength of our global operations enables 台湾swag to further strengthen its capabilities, services and deliverables to the markets it serves.

Where we are

台湾swag is one of the largest coil coating companies in the United States, with light and hot rolled Coil Coating facilities strategically located across the country.

A global network

Our global networks are a great strength, enabling us to deliver our operations forward for our customers in the United States.

More than 160 operations

Locations across 16 countries

More than 15,000 people

Thousands of customers served each day

Alliances & Associations

National Coil Coating Association

Founded in 1962, the National Coil Coating Association (NCCA) is an established trade organization dedicated to the growth of coil coated products. They provide resources and leadership in order to ensure that coil coated materials are the product of choice.

Consisting of 160 prominent member companies, they provide coil coating services and are leading manufacturers and suppliers of metal, coatings, chemicals, and equipment. The organization’s members also process and warehouse the coil coated products before its delivery to the user industries.

The association’s primary goals:

  • Provide information regarding business opportunities that address the changing needs in the marketplace.
  • Provide educational resources and assist its members in producing superior products and services to their customers.
  • Increase industry awareness.
  • Promote the coil coating process.

National Frame Building Association

NFBA is a non-profit trade association that promotes the interests of the post-frame construction industry and its members. The association鈥檚 members are post-frame builders, suppliers, manufacturers, building material dealers, code and design professionals, and structural engineers.
The association鈥檚 members are post-frame builders, suppliers, manufacturers, building material dealers, code and design professionals, and structural engineers

Governance Framework

BlueScope places great importance on strong governance.

Built on the principles in Our Bond and Code of Conduct, BlueScope鈥檚 governance framework drives our high standards of accountability. This ensures we retain financial and non-financial performance, strong conduct and continue to build an enduring, sustainable business.